Professional website work; Countrytyme intellectual property.
My work on the Countrytyme website involves presenting land clearly and supporting the people who maintain its property information. It is an established business setting, where changes have to work with existing content and everyday operations.
The challenge is to improve the experience while respecting the work already happening around it. A feature is useful only if buyers can understand it and the people maintaining the site can keep it accurate.
This work gives me practical experience with improving an existing system. It also makes measurement important: adding a feature does not, by itself, prove better sales or less administrative work.